For the past six years, NEXT, a real estate development company, has been successfully transforming the property industry both in Georgia and abroad. From the very beginning, the company’s mission was clearly defined: to create living environments that not only meet customer demands but also introduce a new level of innovation in the construction industry and set new standards. To achieve this goal, NEXT has established partnerships with globally recognized brands such as Radisson Blu and Wyndham, providing the company with unique experience in executing international-level projects.
Today, NEXT is itself an international brand, developing 5-star apartments, business centers, and premium resorts across three continents. The company’s projects stand out for their impressive architecture, innovative technologies, and functional design, attracting investors from 65 countries and offering them profitable, long-term opportunities.
However, NEXT does not rest on its successes; its vision and global development strategy grow stronger every day. The company has begun collaborating with the international branding agency BRASH, known for its expertise and experience working with leading global brands. BRASH’s portfolio includes significant projects like Dorchester Collection, Jumeirah Group, Ellington, Burj Khalifa, Ritz Carlton, and more.
BRASH’s goal is to elevate NEXT and its projects on the global branding stage, further strengthening the company’s positioning in the international market. BRASH’s marketing and branding strategies offer NEXT new opportunities that will significantly enhance the quality and value of its product.
Gary O'Kelly, a representative from BRASH, noted that working with the NEXT brand was a very exciting experience. According to him, NEXT's vision in design, technology, and sustainable construction, along with the company’s presence on three continents, were the key reasons BRASH decided to enter this strategic partnership.
“Collaborating with NEXT has been incredibly impressive. Their commitment to functional design and innovation was the main reason we decided to craft an identity of innovation for their brand,” said Gary O'Kelly.
This partnership is a pivotal step for NEXT in strengthening its brand, helping the company become one of the leading global players in the real estate development industry.
Today, NEXT is itself an international brand, developing 5-star apartments, business centers, and premium resorts across three continents. The company’s projects stand out for their impressive architecture, innovative technologies, and functional design, attracting investors from 65 countries and offering them profitable, long-term opportunities.
However, NEXT does not rest on its successes; its vision and global development strategy grow stronger every day. The company has begun collaborating with the international branding agency BRASH, known for its expertise and experience working with leading global brands. BRASH’s portfolio includes significant projects like Dorchester Collection, Jumeirah Group, Ellington, Burj Khalifa, Ritz Carlton, and more.
BRASH’s goal is to elevate NEXT and its projects on the global branding stage, further strengthening the company’s positioning in the international market. BRASH’s marketing and branding strategies offer NEXT new opportunities that will significantly enhance the quality and value of its product.
Gary O'Kelly, a representative from BRASH, noted that working with the NEXT brand was a very exciting experience. According to him, NEXT's vision in design, technology, and sustainable construction, along with the company’s presence on three continents, were the key reasons BRASH decided to enter this strategic partnership.
“Collaborating with NEXT has been incredibly impressive. Their commitment to functional design and innovation was the main reason we decided to craft an identity of innovation for their brand,” said Gary O'Kelly.
This partnership is a pivotal step for NEXT in strengthening its brand, helping the company become one of the leading global players in the real estate development industry.